Perceptual Maps in Marketing Simulation Summary Essay

Perceptual maps help to improve a company’s current product on the market by mapping consumer expectation of the product. The motorcycle company Thorr Motors perceptual maps were used to create a marketing plan to aid in maintaining a high brand image of their motorcycles. The Marketing Dictionary defines perceptual maps as a â€Å"process by which consumers’ perceptions of an existing product are charted† (n.d., para. 1). In this paper the three phases of the simulation, the situation, recommended solution, and results will be discussed. In addition there will be a discussion on relationship between differentiation and positioning of products or services and the impact of the product life cycle on marketing. Phase I (2Ãâ€"01)Sales of the Cruiser Thorr are decreasing. This is so because the Cruiser Thorr’s target consumers are aging and their tastes have begun to outgrow the lifestyle that Cruiser Thorr symbolizes. In addition to this issue, younger consumers are more interested in lower priced motorcycles due to their lower personal disposable incomes and they do not indentify with Cruiser Thorr’s lifestyle image. This scenario wanted to determine the Cruiser Thor’s position in the market by choosing four relevant parameters that will reflect the highest potential. For phase I the parameters that were chosen were lifestyle image, services offered, price, and quality engineering. Lifestyle image was chosen since the image for the Cruiser Thorr was being outgrown by the aging target audience and was not identifiable with younger consumers. Since the Cruiser Thorr’s lifestyle image is set very high any vital information gathered will be highly useful to maintain that level of image so that it satisfies both an older and younger audience. Services offered was another parameter chosen because compared to their competitors the services offered by the Cruiser Thorr are limited. The more frills a product comes with, the more it may heighten the desire for it. The third parameter that was chosen was price. Price was chosen because for many consumers price is one of the most important factors in making a buying decision. Furthermore, it was stated earlier that younger consumers were more interested in lower priced motorcycles. Finding out how much is too much as well as how low can you go without diluting brand image will be important in determining the  appropriate price tag to spark consumer interest. The last parameter chosen was quality engineering. This was chosen because of the fact that the Cruiser Thorr will not be able to maintain a high brand image without this feature (University of Phoenix, 2004). The decision to use lifestyle image, services offered, price, and quality engineering were the appropriate parameters to use. The parameters that were chosen were fundamental to the perceptual map and gave the best perspective as opposed to the other options. Phase II The position of the Cruiser Thorr is determined by the perceptual map and this position has not helped sales. This scenario calls for the marketing manager to create a marketing plan that will either reposition the Cruiser Thorr or launch a new motorcycle. Upon researching threats and weaknesses of Thorr Motorcycles, the decision was made to launch a new motorcycle, the RRoth, which will grab the attention of younger consumers. With the new launch the marketing mix needed to be determined. The price for the new RRoth was set between $13,000 and $15,000. This price range was chosen because earlier surveys conducted showed that the younger consumers were more interested in lower priced motorcycles. The types of promotions chosen were sponsored events at Daytona, offering insurance and protection plans, free test rides, publicize through Hollywood films, and providing giveaway merchandise. These were all chosen because of the high amount of appeal these types of promotional methods would have on younger consumers. The places chosen to promote the RRoth were the internet (Manufacturer’s Web site), Dealers, and Distributors. These options were chosen because of the accessibility to younger consumers, especially the internet. The services chosen were training to dealers, customization options, and financial services. Training to dealers was chosen so that the dealers can provide detailed and accurate information about the products sold. Customization options were chosen because this would add to the cool and youthful image of the RRoth. Financial services were chosen because the younger consumers indicated an interest in financing options. Choosing to launch a new motorcycle turned out to be a good decision. The marketing mix options chosen were the most optimal for the formulation of a differentiation strategy. Phase III It has been a year since the marketing plan was implemented and it is now time to determine if the plans have or have not been a success. Consumer perceptions of the Cruiser Thorr and the RRoth have been surveyed and a perceptual map will show whether or not the marketing activities have been a success. The marketing manager has to interpret market research to plot brand attributes of Cruiser Thorr. In addition, attributes relevant to the RRoth need to be chosen and interpreted to create RRoth’s perceptual map. The Cruiser Thorr was rated in lifestyle image at 9 because initially this was rated very high. A nine would be most appropriate. For price a rate of 4 was chosen because consumers saw this particular motorcycle as pricey compared to other brands. A rating of 4 or 5 would be appropriate. Services offered are rated at a 7 because services for the Cruiser Thorr is limited compared to competitors but were revamped because of consumer response. A rating of 7 is most appropriate. Quality engineering was rated at 8 because consumers think that Cruiser Thorr’s engine is the best. A rating of 8 is very appropriate. The RRoth was rated at a 7 for lifestyle image because like other Thorr motorcycles consumers are already considering it a status symbol. The rating chosen was the appropriate choice. Price was rated at 8 because the RRoth is cheaper than the Cruiser Thorr in order to target a younger consumer. An 8 rating is appropriate. Cool was chosen for the RRoth because of the younger audience and a rating of 8 was chosen. A rating of 8 was most appropriate. Relationship between differentiation and positioning of products or servicesDifferentiation of product is according to Investopedia â€Å"a marketing process that showcases the differences between products† (Investopedia, .n.d., para. 1). Positioning of products is â€Å"the consumer perception of a product or service as compared to its competition† (Lake, n.d., para. 1). The relationship is that in order for a company to be a leader in that particular industry not only do they have to differentiate themselves from  the competition, but they must also secure a position in the market that when consumers needs need to be met, that company will be number one on the list in consumer’s minds. The repositioning of the product in the simulation is what I had expected. It was expected because one of the main issues was the changing perceptions of the consumers and there was nothing wrong with the physical product. Tastes were changing but the product was still of high quality. Like many companies they offered a fresh new product and for Thorr Motorcycles this attracted younger consumers. But they did not totally scrap efforts on the Cruiser Thorr and worked on revamping the image. Product Life Cycle The impact the product life cycle has on marketing is that business need to plan their products around the product life cycle. Knowing where the product is on the cycle, marketing strategies can be adjusted to maintain profitability. â€Å"A particular firm’s marketing mix usually must change during the product life cycle† (Perreault et al, 2004, pg. 270). In the simulation the Cruiser Thorr was in the decline stage of the life cycle as their sales were declining rapidly. The declining sales were because the older audience’s tastes were outgrowing the Cruiser Thorr and younger consumers were put off by the high price. Because Cruiser Thorr was in decline stage, a new motorcycle, the RRoth was introduced to the life cycle and aimed at a different target group to revamp sales and consumer perception. ConclusionThe perceptual map helped to determine consumer expectations for Thorr Motorcycles. Precise parameters were determined to hone in on exactly what they wanted and expected from the company. This ultimately is what enabled Thorr Motorcycles to reposition consumer perceptions back to where Thorr motors wanted. In this paper the three phases of the simulation, the situation, recommended solution, and results were discussed. In addition there was a discussion on relationship between differentiation and positioning of products or services and the impact of the product life cycle on marketing. References: Differentiation. (n.d.). Definition. Retrieved on February 16, 2008  from,http://www.investopedia.com/terms/p/product_differentiation.aspLake, L. (n.d.). Product Positioning Definition. Retrieved on February 16, 2008 from,http://marketing.about.com/od/marketingglossary/g/prodpostdef.htmPerceptual mapping. (n.d.). Dictionary of Marketing Terms. Retrieved February 16,2008, from Answers.com Web site:http://www.answers.com/topic/perceptual-mappingPerreault, W.D., & McCarthy, E.J. (2004). Basic Marketing: A Global-ManagerialApproach. McGraw-Hill CompaniesUniversity of Phoenix. (2006). General Marketing. Retrieved February 16, 2008, fromUniversity of Phoenix, Resource, Simulation, MKT421-Marketing Web site:https://mycampus.phoenix.edu/secure/resource/vendors/tata/UBAMsims/general_marketing/general_marketing_perceptual_maps_simulation.html

Colonial Life in the 1700s Essay

When the English first settled in America, they had no intention of creating a new nation. They â€Å"continued to view themselves as Europeans, and as subjects of the kings. Some believed that if a nation were to arise from the English dominance in the New World, it would be identical to the English empire. However, between the settlement at Jamestown in 1607 and the Treaty of Paris in 1763, a different society from England emerged in the colonies. Changes in religion, economics, politics, and social structure illustrate this to the Europeans. By 1763, although some colonies still maintained established churches, other colonies had accomplished a virtual revolution for religious toleration and separation of church and state. Popular dissenter, Roger Williams, having been banished from Massachusetts, bought land from Indians and founded a colony where other dissenters or â€Å"trouble-makers† found refuge. Rhode Island, then, became the most religiously tolerant colony followed by William Penn’s Pennsylvania, which offered generous agreements on land, and full religious liberty. These two colonies directly opposed the official, tax-supported Anglican Church of England from which Puritans had escaped in the inception of America. Later in the colonial timeline, a series of religious revivals–known as The Great Awakening–developed into the separation between church and state. The disagreements between the beliefs in the Awakening – increased the competition of American churches, which resulted in the refrainment of such topics in political debates for more serious arrangements without the interruption of religious opinions. English customs of an official religion and the king’s position as the head of the Anglican Church clearly differed from American views of religious tolerance and separation between interconnected political and religious ideas. In a similar economic revolution, the colonies outgrew their mercantile relationship with the mother country and developed an expanding capitalist system of their own. During their early development, the colonies maintained an economic relationship with the English through the Navigation Acts, in which exchanges were to and from the empire only as enforced by King Charles II. This would ensure English triumph in mercantilism and maritime competition. Unfortunately for England, as the colonies’ population rose, the amount of imported products from Britain did not suffice and the American merchants began to trade with non-English countries. Eventually, they developed the influential capitalist system, in which the means of production are operated solely for profit. The English monarchy tried to prevent an economic depreciation in their dominion by reinforcing the Navigation Acts in the colonies; but their efforts resulted in Bacon’s Rebellion. Angry at Royal Governor Sir William Berkeley for his selfish high-taxing ways, Nathaniel Bacon and his followers burned Jamestown and the governor was removed. Thenceforth, England instructed Virginian governors to assure Virginia’s profit for the mother country. This new threat united Virginia’s gentry to combat governors’ efforts to raise royal economic dominance. Thus, America outgrew England’s mercantilism and established capitalism as its own economic system.

Indian Folk and Tribal Dances Essay

India is a land of diverse cultures and traditions. Each region of the country has a unique culture, which is also prominently visible in its various art forms. Almost all the regions of the country have their specific folk music and dance, which proves to be a wonderful way of expression of their community and its traditions. Though these folk dances are not as complex as the classical dance forms, they are very beautiful, because of the essence of rawness in them. Be it the Bihu of Assam, Dol-Cholom of Manipur, Hikal of Himachal Pradesh or Chhau of Bihar, each of the Indian folk dance forms comes across as a reflection of the deep sited beliefs and traditions of a particular culture. The folk dances of any community are performed on almost every special occasion and festival, to express elation and joy. These dances are also considered to be auspicious by many of the tribal communities in the country. Many folk dances are dedicated to the presiding deity of the specific community. The most interesting part of a folk dance is the attire required for its performance. Every folk dance has its own specific costume and jewelry, which differs from dance to dance. They are, in general, very bright and colorful, with traditional jewelries that give a folk touch to the performance. These dances are not only the exclusive art of a particular community, but also an asset of India’s cultural heritage. In our related section, we have discussed the different folk dances of India.

The Unification of Information Security Program Management and Project Article

The Unification of Information Security Program Management and Project Management - Article Example However, converging the two managements has drawbacks as well. More often than not, drawbacks weigh more than success on the first stages of the implementation. In light of the mentioned union, his paper will discuss the risks brought about by the new technology, the tasks to be dealt with in developing the Enterprise Information Security Program, and the adherence to executing risk management. The life of any organization or enterprise moving to build up a gateway lies in making goals into reality, and maintaining a successful position in the industry. Dealing with new things may bring more thoughts to ponder. The unification of Information Security Program Management and Project Management comes with new security threats/risks that must be addressed accordingly. "Unfortunately, in the context of security, requirements and specifications are most often overlooked. This may in turn account for the estimated 92% of security vulnerabilities NIST3 recently attributed to applications."1 Organizations wanting to advance with Information Security Program are susceptible to the possible hazards for the Project Management in setting up new systems to adhere with the goals of both managements. A partner of Hurwitz and Associates, Fran Howarth, wrote an article about "The Convergence of Physical and IT Security." Howarth stated that "IT systems are increasingly being attacked-and not in the way they used to be, by hackers concerned most with gaining the respect of their peers for their exploits, but by criminals intent on financial gain."2 H owarth further explained that: the heightened security threats that we face today-especially given the high levels of international terrorism that we face-affect huge parts of our lives. In recent years, public buildings, hotels, embassies and transport links have all been targeted by terrorists. And huge parts of our critical national infrastructures, including power, water and food supply, transport links and facilities, government and commercial facilities remain vulnerable, not just to terrorist attacks, but also to theft, sabotage and environmental disasters.3An executive summary of a research entitled "Making Security an Integral Part of the Management" from Computer Electronics Inc. reveals that "security should be an important element of project management, to ensure that the security implications of these changes are addressed."4 A skilled and knowledgeable project manager must be aware of the security requirements in managing projects. In addition, A Guideline to the Project & Program Management Standard produced by the International Association of Project and Program Management for the benefit of the project managers who need "to attain project success according to schedule, cost, quality, and to customer expectations."5 IAPPM sees a greater need in developing new techniques as organizations compete to be more accessible in providing solutions, products and services.6 IAPPM describes project management as "the centralized management by an individual to plan, organize, control and deploy key milestones, deliverables and resources from conception through retirement, according to customer goals. Often project managers are skilled to use specific templates and techniques to manage through the preferred project life-cycle."7 For example, a

Application for UNSW Golden Jubilee Scholarship Essay

Application for UNSW Golden Jubilee Scholarship - Essay Example I wish to be able to develop vaccine that can be taken by healthy people in order to prevent the entry of the HIV virus into their system. A scholarship is the only way that I will be able to kick start my scientific career quest. With a little bit of luck, I will become one of the lucky recipients of the Golden Jubilee Scholarship and be given a rare opportunity to dive head first into the world of Biotechnology. As an actively participating student of UNSW, each moment that I am on campus shall be spent in preparation for my future career. I shall spend as much time as possible learning from the available mentors and presenting my ideas for the HIV vaccine to other students and faculty members who may be able to help me get a head start in the development process. Perhaps I will get a grant that will allow me to do scientific studies of the HIV virus and its mutations in an effort to help curb the spread of the virus. I will continuously involve my schoolmates who share the same interest and passion for biotechnology as I do. Hopefully, we will be able to organize ourselves into the pioneer group that shall concentrate on the vaccine development, thus catapulting UNSW to the forefront of HIV research and de velopment. I am looking forward to enrolling at UNSW so that I can expand upon my existing knowledge of biological and industrial processes involved in the biotechnological area. Upon graduation, I hope to see my name become synonymous with breakthrough biotechnological advancements and treatments of various illnesses. I am serious about my ambitions and goals. I hope that the Golden Jubilee Scholarship will do just

Writer's choice Essay Example | Topics and Well Written Essays - 500 words - 20

Writer's choice - Essay Example Indeed, I will quote two scholarly readings from the 1960s to prove this assertion. The students for a democratic society released a statement in 1962 that defined a declaration of SDS principles (University of Michigan, 1962). Ideally, SDS was a radical student organization that derived fundamental influence in 1968. Indeed, the movement drew many students in protesting against Vietnam War. The growing distribution of the Port Huron statement translated to a strong student movement that influenced global democracy in the1968 (University of Michigan, 1962). In 1968, SDS led to students’ demonstrations that involved more than 150 demonstrators who demanded multicultural curriculum and financial support for ethnic studies. The Students for a Democratic Society launched a major antiwar demonstration at Columbia University in April 1968 (Hayden, 1968). The demonstrators occupied various buildings and kidnaped three school officials. It took the intervention of more than 1,000 police officers to clear the growing number of student demonstrators who were in excess of 5,000 students (Hayden, 1968). SDS governing council called for "two, three, many Columbians† in 1968. The call encouraged the demonstrators to heighten the protests with an aim of forcing the federal government to change or send American troops to take over American universities (Hayden, 1968). Indeed, they treated the Columbia strike as a case model for student protests in all universities in 1968 since it defined a new tactical movement. Indeed, the student protests contradicted black protests since they opposed fundamental institutions (Hayden, 1968). Initially, students were responding to the black movement but in 1968, they focused on â€Å"Student Power." The demonstrators adopted an internationalist and revolutionary approach in opposing imperialism in American universities (Hayden,

Answer question no more than two Essay Example | Topics and Well Written Essays - 500 words

Answer question no more than two - Essay Example I would be pleasantly surprised the next day to revisit the project and find that I had solved the problem using my subconscious. I have learnt to allow my mind to work for me. The reason I find this interesting is that, during the process of rewriting the paper, I went over my word limit despite having trouble tackling the project the previous day. I found out that I did not have to overhaul the entire paper but only to revise it and build on earlier ideas. However, because there was only a short time, probably days, between the tasks and the deadline to hand them, I found that two thorough re-workings of the paper was the best I could do. Writing two drafts allowed me to expand on and improve my ideas from the first draft, as well as to rectify my mistakes and make a final copy that adheres to the project task’s word limit. While this approach is time consuming, using it on writing enhances my time management skills (Speck 22), while it also ensured that my work appeared well researched. Working together in a team has always been an exciting prospect for me until it is time to write my part of the paper. I have always been anxious of writing the first sentence in a collaborative project, especially because it has to flow with the rest of the project. The most challenging part, therefore, has been writing the introduction for a project. I have had to learn how to write the â€Å"final† introduction after finishing the initial draft and reading through the others’ drafts. In this case, the real introduction had to be written after completion of the initial draft (Speck 56), which was a challenge for me. In addition, even the initial draft required some form of introduction, meaning that I could not escape that uncertain moment. It took me more than five minutes to think about the introduction to the initial draft, especially because it would be the most durable part of the paper even after the rewriting. While my thinking when doing my part

HR Case Study of Motivation, Compensation and Rewards Research Paper

HR Case Study of Motivation, Compensation and Rewards - Research Paper Example It however has a large number of employees whom it ensures that they receive a fair and equitable treatment. TRI Company however will require an appropriate compensation, reward and benefits system to enable its employees to stay motivated and to improve their performance. The appropriate performance appraisal system will also be required to measure the performance of the employees. The appropriate reward system will therefore be needed and this involves the financial rewards, non-financial compensation and the employee benefits. The reward system will be composed of processes that measure the value of job, motivational practices applicable, structures that relate the appropriate pay to the value of work done, schemes for providing incentives and rewards and structures that help to maintain the reward system (Armstrong, 2002). With the large number of employees available in the company, TRI will require compensation models that will ensure that the employees are more productive in their contribution to the company. The models that TRI may use to compensate their employees include merit pay, base pay, which include salaries, rewarding them using hourly wages, contingent pay, which includes use of bonuses, stock options, and gain sharing plans, indirect compensation and profit sharing. Base pay, which is also referred to as basic pay will include payment of a basic salary to the employees in the organization. The application of this model to TRI Company will involve ensuring that every employee is entitled to a basic monthly salary, which they should receive at the end of every month, year or other determined interval. The basis for this basic salary will be the managerial judgments that are used to recruit these employees. It is used as a platform through which other additional payments are determined. It also forms the platform on which other entitlements such as pensions are based. Merit Pay for TRI will involve determining the amount of

Crime and Punishment and ways to make our prison system better Essay

Crime and Punishment and ways to make our prison system better - Essay Example This essay describes how hard it is for the imprisoned people to find their place in society after coming out. The Policy Information Report by the Educational Testing Service finds that the rate of black youths incarcerated has increased to the point that it â€Å"jeopardize(s) the achievement of broader social justice goals†. This is especially true for those who dropped out from school. This indicates that there is a gap in the educational opportunities of the Black youth as compared to the White youth. It is a matter of common knowledge that when people are not educated, they receive lesser opportunities for employment and, therefore, some of them turn to alternatives such as criminal activities to earn their living. Therefore, it can be construed that lack of education causes crime, which in turn increases the incarceration rates. Besides, research evidence suggests that â€Å"illiteracy† and the lack of mathematical skills are quite high in prisoners and a â€Å" half of all prisoners† do not possess any education at all. It is also seen that there is an increased trend of early dropout from schools, which can be attributed to drug use, lack of family support or the want of economic resources. Therefore, any reformations of prison systems must also encompass the concept of educating the prisoner through in house sources so that when they get released, they can engage in some productive employment. This will decrease the chances of recidivism and, thereby, eliminate the chances of their repeated incarceration. In the present day, the job market has become highly competitive and business entities have a wide variety of choices of people to hire. This means that people who do not possess adequate qualification, such as a college degree and professional skills, remain unemployed. In addition, the fact of being imprisoned casts the shadow of social stigma of ex-convicts and, usually, employers would not be interested in hiring them. This si tuation forces them to look for alternative sources of income and they end up relying on criminal activities for income and this

Secon Hand Smoking Research Paper Example | Topics and Well Written Essays - 1250 words

Secon Hand Smoking - Research Paper Example 1). Due to the dangers of being exposed to secondhand smoke, one agrues that secondhand smoke should be banned in all public places through ordinances and stricter governmental policies. Statistics Some of the most alarming information gathered on SHS, as revealed by the World Health Organization (WHO) are as follows: that (1) â€Å"SHS causes 600 000 premature deaths per year. There are more than 4000 chemicals in tobacco smoke, of which at least 250 are known to be harmful and more than 50 are known to cause cancer† (WHO: Fact 3, n.d., p. 1); (2) â€Å"more than 94% of people are unprotected by smoke-free laws. However, in 2008 the number of people protected from second-hand smoke by such laws increased by 74% to 362 million from 208 million in 2007. Of the 100 most populous cities, 22 are smoke-free† (WHO: Fact 9, n.d., p. 1). These figures prove that government health agencies have acknowledged the detrimental effects to health of SHS and are designing and implement ing various monitoring measures to validate, confirm, and address the dilemma. The segment of the population who were identified to be most at risk are children who were noted to eventually develop different health dilemmas, ranging from pneumonia, bronchitis, asthma, and even ear infections (CDC, 2012). For adults who were persistently exposed to SHS, studies have revealed preponderance to lung cancer and heart ailments (CDC, 2012). The study published by the CDC, entitled â€Å"Vital Signs: Nonsmokers' Exposure to Secondhand Smoke --- United States, 1999—2008† confirmed the followign statistics related to SHS, to wit: â€Å"An estimated 88 million nonsmokers in the United States were exposed to secondhand smoke in 2007–2008. Children are at particular risk for exposure to secondhand smoke: 53.6% of young children (aged 3–11 years) were exposed to secondhand smoke in 2007–2008. While only 5.4% of adult nonsmokers in the United States lived with s omeone who smoked inside their home, 18.2% of children (aged 3–11 years) lived with someone who smoked inside their home in 2007–2008† (CDC, 2010, p. 1). These varied statistical information affirm that SHS is clearly linked to illnesses, both for children and adults, alike. Likewise, since the figures and trends continue to alarm health authorities, there seems to be a crucial need to re-assess current health ordinances to at least minimize the risks of contracting the identified illnesses. Effects of SHS The effects of SHS on health of children and adults, alike, have been confirmed from various studies for being exposed in SHS (CDC, 2012). The most pronounced health dilemma of SHS is the increased risks to contract various forms of cancer, such as lung cancer, and â€Å"childhood leukemia and cancers of the larynx (voice box), pharynx (throat), brain, bladder, rectum, stomach, and breast† (ACS: Why is SHS a problem, 2013, par. 3), making SHS a health co ncern of government health agencies. The exacerbating factor is that since children and adults who were exposed to SHS could not control the source of the problem, preventing and minimizing its debiliating impact proved to be extremely challenging. More pronounced focus and strategical efforts exerted by government health agencies to address SHS means more time, money and resources being expended

Marketing Communication Assignment Example | Topics and Well Written Essays - 1500 words

Marketing Communication - Assignment Example Role of branding A brand name out to be good and appealing to many. It ensures that the attention of many is captured. A good brand name has a lot of advantages and enables a company or an organization achieves the following in the long run. One, is that it conveys the message that is intended. Good branding eliminates any possibilities of a wrong message being passed to the consumers. Another is that a good brand image gives a confirmation of the trustworthiness of a company. Such a thing makes the consumers view a company as being credible and are able to adopt their products and be loyal to them. Good branding also has an effect of linking goal predictions emotionally. Buyers often derive their motivation of purchases from good branding. Buyers have a tendency of believing that products that appeal to them are the ones they go for. Hence, if a buyer cannot find a brand appealing, they obviously will not have any taste to even think of purchasing the product. Last but not least, go od brands strengthen user loyalty. Consumers trust good branding since a good brand promises utmost satisfaction and, therefore, such can concrete in a very strong way the loyalty of the consumers to the product (Fanning, 2006). Product parity Product parity is all about the similarity or equality that exists between products. There are many products in the market that share a lot of attributes. They might have some slight difference, but the notable attributes shared by the products outweigh the slight difference. Such products deserve to be branded as one. Companies are in the verge of getting the largest market share globally and amassing huge revenues and profits as possible. Firms try as much as possible to find ways of dominating the market and also ways of diversifying their sources of revenues. They, therefore, have to think,and even if it means improvement of a product or finding new ways of presenting an already existing product to consumers so as to create a new impressio n in the eyes of the consumers. Organizations that have invented a product and presented into the market, may not have gained a wider market with that brand. As a result, they might want to rebrand it for the sake of making huge sales and increasing the market share of the product (Fanning, 2006). In such a case, the two brands might be different but the product still remains the same. In another case, a company might want to make an improvement of the product and slightly change its name. There is no big difference between the new product and the original one as the fact remains that it possesses about 98% of the product, and a very minute change just for the sake of making huge sales for profits. Furthermore, companies might want to expand its product by producing other products of one king but that have little difference. An example is the co-cola company which produces the Coca-Cola drink. The Coca-Cola Company has produced many sodas under it, a business that started with the i nvention of the Coca-Cola. So far, it has diversified into the production of sodas like Fanta. Fanta is of different flavors. There is the pineapple flavor,

Lord Byron’s Don Juan Essay Example for Free

Lord Byron’s Don Juan Essay Lord Byron’s Don Juan is a satirical poem that offers a seemingly comical and serious outlook of sexuality. In three different sexual relations in three different places, the events that surround Don Juan are both laughable and questionable. From an early affair with Donna Julia, to an innocently, beautiful engagement with Haidee and finally an unfulfilled and avoided relation with the Sultana Gulbeyaz, Don Juan escapes through the clutches of love with shattered innocence, a broken heart and near fatal eroticism. â€Å"As Byron’s satiric genius developed, it tended to employ less and less of the traditional axe-swinging of the neoclassic satirists and to approach more and more the mocking and ironic manner of the Italian burlesque poetsFinally, when his satiric genius had fully ripened, Byron found complete expression in serious and social satire† (Trueblood, 19). From an early age, Don Juan was destined to wander through a maze of sexuality. One can see this unfolding by merely looking at his parent’s marriage. Let us first look at Don Juan’s parents, Don Jose and Donna Inez. Byron presents the couple ironically and comically. Donna Inez, â€Å"morality’s prim personification perfect past all parallel† (Byron, I, 16-17), still is not good enough for Don Jose. A man with a greater concern for women than knowledge, Don Jose is not a particularly admirable father figure. He lacks respect for his wife, and â€Å"like a lineal son of Eve, /Went plucking various fruits without her leave† (Byron, I, 18). This allusion to Don Jose being a son of Eve is somewhat accurate and satirical. Like Eve, he is careless and unaware of the consequences of his actions. However, as Eve’s son, the offspring of God’s beautiful creation, Don Jose is given holy qualities. He cannot be blamed for his actions, and for a long time, Donna Inez blinds herself from his wrongdoings and maintains their marital status. Their relationship is practically pointless; a mother and father that wished each other dead, not divorced. The unification of Don Jose and Donna Inez is a comical union. â€Å"What men call gallantry, and gods adultery, / Is much more common where the climate’s sultry† (Byron, I, 63). The two reach a point where they canno t stand each other, yet for some reason, they stay together. At the same time, marital disputes and infidelity make for no laughing matter. They were, and continue to be, problems for couples all around the world. Byron depicts Don Jose and Donna Inez at each other’s throats, but still sleeping side by side. To further solidify ironic humour, when their divorce inevitably approaches, Don Jose falls ill and dies. His death right before getting divorced symbolizes the death of marriage. Byron might be poking fun at the fact that more and more marriages end in divorce, and that the fire shared by ‘soul mates’ typically burns out. Despite being an unfaithful and uncaring father, the narrator paradoxically calls Don Jose an honourable man. The death of the father creates increased duties for the mother. Donna Inez decides to enlighten Don Juan with the teachings of art and sciences, but in doing so, neglects teaching him the basic facts of life. Someone uniformed about basic life necessities is at risk of not knowing how to act and react to certain situations. Though Don Juan does not attempt to manipulate those around him, his lack of direction leads him to being a victim of a harsh, unforgiving world. â€Å"Ladies even of the most uneasy virtue / Prefer a spouse whose age is short of thirty† (Byron, I, 61). This is a bold statement from the narrator, but it is certainly the case for Donna Julia, Donna Inez’s friend. She falls for the young and handsome Don Juan when he turns sixteen, though her affection started before then. Donna Julia is seven years older than Don Juan. Her love for the young lad is both comic and paedophilic. Donna Julia unsuccessfully resists temptation, and eventually takes Juan’s innocence and sends him along a path of sexual confusion. As the narrator states: â€Å"Even innocence itself has many a wile / And will not dare to trust itself with truth, / And love is taught hypocrisy from youth† (Byron, I, 72). Her inability to resist Don Juan is satirical for he is sexually inexperienced. Being sexually unsatisfied, one would think Donna Julia would pursue a lover with sexual experience. Her longing for such a young man is bizarre a nd questionable. â€Å"Byron seems to the think temptation integral to creation, and fall the inevitable consequence of temptation† (Ridenour, 29). For Don Juan, an impending relationship with Donna Julia is most appealing, but in turn, it is the start of spiralling, sexual journey. â€Å"Oh pleasure, you’re indeed a pleasant thing, / Although one must be damned for you no doubt† (Byron, I, 119). Unfortunate consequences of plentiful pleasure tend to follow Don Juan around. His romance with Donna Julia is of short lived passion. One November night, Don Alfonso’s suspicions reach a new height and he confronts Donna Julia in her suite. The season is significant; November represents the conclusion of fall and an approaching winter. The trees lose their leaves, plants and shrubs dwindle and the days get shorter and colder. These events can be compared to Don Juan and Donna Julia’s relationship, as its fire is extinguished by an upset Don Alfonso. â€Å"Man is chained to cold earth and is able to alleviate his sufferings only by his own efforts – by love and glory and, as we learn in the second sta nza, by poetry. This very poem is presented as an attempt to give color, form, warmth to a world naturally colorless, indefinite and chill† (Ridenour, 33). This thought can also be applied to Donna Julia, who was brightening her world with the young Don Juan. Though she promised Don Alfonso to never disgrace the ring she wore, she falls victim to the fact that â€Å"pleasure’s a sin and sometimes sin’s a pleasure† (Byron, I, 133). Donna Julia acts like a double-edged sword when confronted by Don Alfonso. She gets upsets by his unfaithful accusations, while the whole time, Don Juan is hidden beneath a pile of clothes. â€Å"Satire was Byron’s natural and habitual response to censure and injury† (Trueblood, 20). In the end, Donna Julia is left emotionally hurt and displaced, while Don Juan barely escapes from a physical punishment. Don Alfonso is left betrayed, deceived and not knowing where to turn. The first canto ends with the same disheartened feeling: â€Å"All things that have been born were born to die, / And flesh (which Death mows down to hay) is grass† (Byron, I, 220). The allusion of De ath mowing the grass of life is comic and serious. Humans age from year to year and their health eventually deteriorates. The same can be said of Don Juan’s sexual relations. â€Å"In Don Juan, Byron uses almost every possible variation of epic tone, from the frivolous to the almost entirely serious† (Clancy, 63). The tone takes a turn for the worse when Juan is involved in a shipwreck. He manages to get aboard a longboat and escape the capsizing ship. Juan’s luck only lasts so long for his tutor, who boards the longboat only to be eaten several days later. Just when Juan appears on the brink of death, he floats to safety clutching an oar. The oar can be seen as an obvious phallic symbol, and in turn, it leads Juan to his first true love, Haidee. â€Å"Amidst the barren sand and rocks so rude / She and her wave-worn love had made their bower† (Byron, II, 198). The setting of their relationship is perfect, for it is both beautiful and dangerous. â€Å"As Byron is careful to point out, it is here, on a coast whose perils have been repeatedly emphasized, that the peculiarly harmonious and ideal love of Juan and Haidee is consummatedâ₠¬  (Ridenour, 44). The love of Juan and Haidee has a quality of magnificence which Don Juan and Donna Julia lacked. The two are portrayed as soul mates that happened upon each other. They were brought together in a stroke of luck and when their union is denied â€Å"the power of love sours to lust, sex hatred and leering prudishness. What is true love is equally true of the other passionsThe attempt to contain the passions and stop the flow of life always defeats itself in some manner. This is the particular form which the standard satiric plot takes in Don Juan† (Kernan, 93). Though Haidee and Juan were meant for each other, Lambro interferes and puts an end to their relationship. He ruins the purity of love, which had ironically been washed up on a beach. Lambro puts Juan into slavery, and furthermore, causes his daughter’s coma and eventual death. Had he accepted the unification of Juan and Haidee, life in general would have been happier, gayer. Violence and disorder lurk behind tranquility and harmony, and the tranquil and harmonious are fated inevitably to dissolve again in the violent and chaotic. This is an immutable law of Byron’s world. Haidee was, â€Å"Nature’s bride† (Byron, II, 202), and the love she shared with Juan is contrasted in its naturalness with the unnatural situation of woman in society. Their union is almost an act of natural religion. (Ridenour). Mary Grant places Don Juan â€Å"among the different kinds of humor, the mild and pervasive type of Socratic irony, subtle in its half-laughter and half-earnestness, harmonized best with the ease of affability of the sermo, its change of tone from grave to gay, its arts in the absence of art† (Ridenour,10). Don Juan is brought to a slave market in Constantinople and bought by a eunuch for the Sultana, Gulbeyaz. The eunuch, Baba, can be seen as a sinister and dangerous character. â€Å"The technique of associating the subject to be ridiculed with sexual impotence is, of course, a traditional one; but the connection between impotence and lust for power exists on a much deeper level than that of mere invective† (Ridenour, 12). Baba’s sexual life has been obliterated, and his condition foreshadows a drastic change to Don Juan. This is fulfilled when he is brought to the palace and immediately dressed in woman’s clothing. Juan’s gender rearrangement is ironic, and turns bizarre when Gulbeyaz demands him to make love to her. As he is still in mourning for losing Haidee, Juan refuses and bursts into tears. â€Å"In the accounts of his [Juan’s] relations with women, he is not made to appear heroic or even dignified; and these impress us as having an ingredien t of the genuine as well as of the make-believe† (Eliot, 97). His actions at first infuriate the Sultana, then she feels compassion, and eventually she cries. Juan is displaced from a man to a weeping woman, while Gulbeyaz turns from a demanding woman to an apathetic female. Communication between the two is short lived as the sultan approaches the castle. Upon seeing Juan, the sultan states: â€Å"I see you’ve bought another girl; ‘tis pity / That a mere Christian should be half so pretty† (Byron, V, 155). The sultan, who has four wives and undoubtedly several mistresses, comes off as a fool for not noticing that Juan is a male. We can laugh at his blindness, but at the same time, one can only wonder what else he does not see. In Canto I we have the amusing account of the genealogy of Don Juan. Then there is a description of the first of Juan’s amours, the Julia episode. Canto II continues Juan’s adventures, including his shipwreck and subsequent love affair with Haidee. In Cantos III and IV the passionate roma nce of Haidee and Juan comes to its tragic end and Juan is soon embroiled in the ludicrous seraglio escapade which occupies the whole of Canto V and is concluded in Canto VI (Trueblood, 5). Through these episodes, Byron uses satire to portray sexuality in a comical and serious manner. â€Å"The poem is a satire on the romantic cult of passion and on the natural man whose passions are his only guide from his proper woes† (Clancy, 53). Don Juan is sent on a rollercoaster of sexuality: paedophilic love, true love ending in a broken heart and then a confusing, uncertain relation. Through hardships and endeavours, Don Juan comes out a stronger man. From the first six cantos, one can conclude that â€Å"love, which should be a means of overcoming self, of living in and for another person, is itself egotistic. The remedy merely aggravates the disorder. It is the same paradox which, in other terms, we have met so often before† (Ridenour, 75). The comedic yet serious portrayal of sexuality makes Don Juan one of the greatest satires even written.

Feminist Movement 1960s

Feminist Movement 1960s The Women Movement has been divided into three phases by the feminist experts. Each phase dealt with different issues regarding to females. In the First Wave of Feminism, the movement started from the 18th century which lasted in the beginning of the 20th century. The hurdles of inequality such as property rights and voting rights were the major concerns. Virginia Woolf is the founder of the ideas of this first wave of movement. The first wave completely paid attention to the idea and rights of suffrage. The Second Wave of Womens Movement which is also known as Feminist Movement or the Liberation movement of women in the USA began during the early years of 1960s and lasted throughout the late 1980s. Simone de Beauvoir is allied with the idea of this wave. The second wave of feminism focused on the issues of gender inequality, sexuality, workplace, family and reproductive rights. This wave argued that women have to face the political as well personal tyranny in a society which is male dominant. (Barbara Sinclair, 1983) The womens movement in the 1960s emphasized on attaining freedom in terms of reproductive and sexual. The demands are women specific like centers for rape crisis, birth control options, very reasonably priced child care, emphasis on womens health and other needs of women. This movement resulted in creation of municipal Rape Treatment Center Act, 1974 by which in all city hospitals, rape treatment centers established. This movement also challenged the abortion law in Illinois where abortions were illegal by law by creating an organization named Jane. Other goals of these movements were the equality in terms of economics from 1960 onwards. This movement emphasized on gender equality unlike earlier movements which were aimed for legislation only. Another organization was formed for the rights of women in 1974 name The Coalition of Labor Union Women with the targets like maternity leave, pension benefits deduction and other rights like biased insurance rates and provided access to women who were never before on union level. Women which were already working in Chicago fought hiring and biasness for jobs. The period from 1917 to 1960s had two world wars and an economic boom because of which many women came into Workplace. During the war, women served as labor and then they started working to achieve and maintain the new higher and better living standards which were enjoyed only by middle class families. When women joined the workplace, they soon realized the discriminated behavior towards them in terms of unequal economic and social status. Many movements such as Civil Rights act and student movements were at its peak during the years of 1960s. The women adopted and followed the practices of these movements. They adopted the different methods of awareness raising, demonstrations, protests, and political lobbying to bring in front their own agenda. National Organization for Women (NOW) was established in 1966 which was an official group to represent and fight for the issues and problems of women. This new group of women was not instant success of them but by the end of second years of its creation growing to its members up to the mark of 1035 and was divided by ideological partitions. The founders of NOW began working on the legislation that could improve the living of the women and they also forced the politicians to become aware of the problems of the women. This group worked out six factors which are considered to be essential for womens equality with men which includes the abiding of laws by employers for equal opportunity employment and end the discrimination, equivalent and isolate education as of men. The other factors were maternity leaves, tax deductions and training to poor women while on job. At the same time many other organizations started to establish for the welfare of the women. The two factors on which NOW face d serious problems were Equal Rights Amendment to the US Constitution which makes sure the equivalent rights regardless of gender and the demand of contraception and abortion. United Auto Workers which was supporting NOW with the office space took out its support because the ERA law will prohibit freedom for women. When some of the NOW members called to revoke the abortion amendments, many other members left NOW. NOW was struggling to re-establish itself as a national organization for women for the period of two years. There were other groups formed due to this blow to NOW by female antiwar, civil rights and members who left NOW due to refusal to readdressing the womens concerns. Women during 1960s period were demoralized by unequal treatment. In 1964 at Student Nonviolent Coordination Committee (SNCC) conference a womans resolution was presented, Stokely Carmichael who was Black Nationalism in United States cut off all the debate with the argument that the only place for women in SNCC is prone. NOW aimed on womens rights, the new radical groups emerged with wider themes of womens freedom and spread in Chicago, Toronto, Seattle, Detroit and other places and towns. Although these radical groups structure was not strong as NOW has its national structure. In no time, womens liberation movement was wide spread and can be observed every where. Liberation movement had no officers nor offices, no addresses and no printed agenda to present their point of view. Miss America Pageant presented the image of womanhood during the protest at Atlantic City and New Jersey in 1968. Redstockings which is one of the feminist radical groups published The Bitch Manifesto based in New York City in 1969. In 1969, NOW called the congress to unite women in which was aimed to unite the radical and moderate wings of the womens movement which was almost impossible task. NOW leaders were aimed to have a reform while the radical groups were aimed to revolution. In 1975, the National Agenda of Women the comprehensive program of legal and political reforms- was presented to the president Gerald Ford, all state governors and all the members of the Congress. Subsequently, in 1977 an action plan was presented to the government official in National Womens Conference in Houston to remind them about the feminine constitution which is their responsibility. National Womens Political Caucus and National Organization for Women keep focusing and pressurizing the politicians and legislators and making prominent of womens issues on media. The legal success of the movements were the Affirmative action, Title IX and Women Education Equity Act, The Equal Credit Opportunity Act (1974), the act of Pregnancy Discrimination (1978), the illegalization of marital rape and legalization of no fault divorce in all states. Beside all these victories, the change of social attitudes in favor of female is considered the biggest victory of the womens movement. The year of 1980 is the decline of the second wave of feminine movement. During the early 1980s, it was thought that females have achieved all of their demanded goals. In 1982, the Equal Right Act (ERA) was failed, because only three states did not approve this. The second wave of womens movement was successful except the ERA. (Flora Davis, 1999) Pros and Cons Despite of problems faced by Womens movement due to its leadership and ranks, the movement attained some goals in a very short time. Due to support of the Equal Employment Opportunity Commission in 1965, women in US got jobs in every corner of US and the employees which have decimation histories are required to provide the durations in which they increase the women strength in their companies. Some laws including Divorce laws were relaxed; ensuring that employers can not fire the pregnant women from jobs and some new study programs for women are introduced in universities and colleges. In 1972, Congress passed an amendment in the Higher Education Act which ensured that there must be no discrimination on the bases of gender in educational programs which are getting federal financial helps and also ensured that there must be same space for womens in all male schools. ERA amendments in the US laws including state sodomy laws, existence of single sex bathrooms in public places, legalization of same-sex marriage and relationship and making abortion as a legal right funded by the taxpayer fund. This law required 38 states which were not achieved as expected and amendment fell short of three states support. There was a growing sense that womens movement goals are already achieved. NOW sustained its new role in new millennium by struggling for womens rights including equality in military and federal funding for child care programs and to prevent any violence against womens of US. Despite of its popularity and its membership and funding growth, its activism fragmented and burdened with opposition. In sum, the second wave of womens movement was very successful for the welfare and in status up gradation of women. It has many successes and the only failure is the ERA. In the Third Wave of Feminism started in 1990s and present till today. This movement started in result of the perceived failures of the second wave of Feminism. The Equal Rights amendment is still in question and in progress which was supported by second and third wave movement leaders.

Awareness and Attitude of Radiographers Towards Protection

Awareness and Attitude of Radiographers Towards Protection Nor Atiqah Binti Mohd Fouzi RESEARCH TITLE Awareness and attitude of radiographers towards radiation protection PROBLEM STATEMENT The term ‘radiation’ covers a wide spectrum of different forms of energy, most of which have been suspected to cause ill health to human-beings (Mubeen et al., 2008). The use of ionizing radiation in diagnostic radiography may lead to hazards such as somatic and genetic damages. In addition to the use of ionizing radiation for diagnosis could be have slight chances of damage to living tissues. The effects of low level exposure to ionizing radiation are of a concern to large number of people. For example radiology department has the potential to present the harmful effects of radiation (Mojiri and Moghimbeigi, 2011). Thus Personal protection devices is an important way to address the ‘as low as reasonably achievable’ (ALARA) requirement in radiography. However, its use relies on the attitudes of radiographer to consistently adhere to professional conduct requirements relating to the application of protection devices especially for lead apron, thyroid shield, gonad shield, radiation sign, lead glove and lead goggles (MacKay et al., 2012). Awareness and knowledge of application protection guidelines and instruments among radiology technicians is vital to ensure a safe workplace. Compliance with work and safe radiation protection practices can reduce these risks. The protective measures provided are implemented, to ensure that the risks associated with the use of diagnostic ionizing radiation can be reduced. Therefore, the effect of radiation to the patient or the person responsible for the use of radiation would increase the risk of harm to them. Thus this research intended to answer the question, does radiographer aware of radiation protection and its attitude toward radiation protection? OBJECTIVES General objective The objective of this research to assess the awareness and attitude of radiographers on radiation protection at medical imaging department. Specific objectives To evaluate awareness regarding radiation safety among radiographers. To evaluate personal practices regarding the use of protection devices among radiographers. RESEARCH HYPHOTHESIS Hypothesis 1 Null Hypothesis: The radiographers with low level of work experiences had less knowledge about adverse effects due of radiation. Alternative Hypothesis: The radiographers with high level of work experiences had more knowledge about adverse effects due of radiation. Hypothesis 2 Null Hypothesis: The radiographers with low level of education had less personal practice regarding the use of protection devices. Alternative Hypothesis: The radiographers with high level of education had further personal practice regarding the use of protection devices. LITERATURE REVIEW Radiological examinations are an essential tool for the evaluation of many disorders in daily practice. Ionizing radiation in medical imaging is one of the powerful diagnostic tools in medicine. Radiation which is applied in radiology departments has hazardous effects on biological systems. They produce some type of injury that is incurable. Although all medical interventions have potential benefits, but its potential risks should not be ignored. The cancers risks arise with radiation have been known. Ionizing radiation may effects on gastrointestinal system, central nervous system, gonads or even whole body. These effects may appear as somatic effects or in next generation as genetic effects (Mojiri and Moghimbeigi, 2011). Doses of whatever magnitude are assumed by International Commission on Radiological Protection (ICRP) to be able to induce what are referred to as †stochastic effects† such as cancers and hereditary disorders (Yucel et al., 2009). Dose-dependent effects are called as â€Å"deterministic effects† that may be responsible for teratogenicity in diagnostic radiology. These effects are also useful for cancer therapy. Radiation therapy uses high-energy radiation to shrink tumors and kill cancer cells. Radiation therapy is sometimes given with curative intent that is, with the hope that the treatment will cure a cancer, either by eliminating a tumor, preventing cancer recurrence, or both (Yucel et al., 2009). To minimize the probability of stochastic effects and prevent deterministic effects, the practice of radiology is guided by the radiation protection framework established by the ICRP. One of the important principles of this framework is that of optimization, meaning the use of as low as reasonably achievable (ALARA) dose without compromising the quality of the image. Optimization, therefore, involves strategies to manage the radiation dose to the patient (Seeram et al., 2013). In addition, a common pattern was the use of automatic exposure control (AEC) and the measurement of constant effective dose, and the use of a dose-area product (DAP) meter (Warlow et al., 2014). Many studies showed that knowledge about ionizing radiation was insufficient among radiographer and physicians who requested radiological procedures, even radiologists who should have had more information than non-radiologists (Yucel et al., 2009). Radiation protection is the science and art of protecting people and the environment from the harmful effects of ionizing radiation. It is also described as all activities directed towards minimizing radiation exposure of patients and personnel during x-ray exposure. Thus occupational radiation protection is necessity whenever radiation is used in the practice of medicine. Occupational radiation protection measures are necessary for all individuals who work in the diagnostic imaging departments. This includes not only technologists and nurses, but also individuals who may be in a radiation environment only occasionally. All of these individuals may be considered radiation workers, depending on their level of exposure and on national regulations. All workers require appropriate monitoring continuously by common personnel dosimeters like film badge and thermo luminescence dosimeter. They must also receive education and training appropriate to their jobs and protect by tools and equipment. The amount of absorbed dose is related to exposure factors such as kV/ potential difference and mA/ intensity of the beam and time. Personnel protective devices applied for the employee to work safely with the construction of a dose reduction of exposure to personnel. Moreover development and refinement of basic safety standards has a great important role to protect radiology staffs. The level of awareness concerning with radiation protection influences in staff behavior is important. If they have not enough information related to mentioned issue, their action will not be safe and resulted to adverse effects (Mojiri and Moghimbeigi, 2011). METHODOLOGY Study Design Study design will be the cross-sectional study in which the information gather from at least 40 respondents, randomly pick and will be analyzed. Time is provided to them to answer all of the questions in the questionnaire and they need to return back the questionnaire after they finished answering it. All of the data that get from the questionnaires is considered as confidential and all the data will key-in to evaluate the knowledge and attitude of radiographers towards radiation protection. Study Setting This study will be conducted at the hospital will be my practical. Sampling Design and Sample Size In this study, a sample selection of 40 radiographers who have answered the designated questionnaire will be randomly taken out from the target population. Inclusion criteria All radiographer who work in that hospital. Exclusion criteria Clinical students. Research Flow Data Collection Procedures The data collection of 40 respondents will be collected using questionnaires. Radiographers are given questionnaires. They will be asked to fill up the questionnaire. The questionnaire will be asses their awareness regarding radiation safety and their personal practices regarding the use of these protection devices. In producing the questionnaires, I adapted the questionnaires from the previous study which are Takakuwa et al., 2010, Baumann et al, 2011, Sin et al., 2012 Larson et al., 2007. The questionnaires were divided into two sections. The questionnaire has mainly two parts with various questions around radiation protection and safety related to staff and patients. The first part contained information about demographic data like age, sex, work experiences and etc. The second section was about awareness and attitude of employees around protection acts, protection device and dose limit. All the data and details then will be gathered using the standard version of SPSS version 18.0 for windows will be used in a statistical analysis. Data analyzed by Chi square and Fisher exact tests to detect relationship between categorical data. 7.6 Research Tools This study will use hand-out questionnaires in order to obtain data from respondents. Participants for this research are selected when they had finished doing a case related to medical imaging and research done during radiographer have free time. The set of questionnaires set for response are attached in Appendix 1. 7.7 Statistical Consideration The data will be analyzed using SPSS version 18.0. All the data from the data collection form will be gathered to and key in into this software. Descriptive statistics such as frequencies and percentages were used to show the relative proportion of radiographer selecting given answers for each question. Chi square and Fisher exact tests will be used to detect relationship between categorical data. ETHICAL CONSIDERATION Research questions pursued in this study are relevant to important health care issues. This study also justified based on the potential scientific value of its results. Statistical procedures to be carried out during this study will be appropriate, and will not be used to manipulate the data just to get significant results. This final result of this study will be published in a thorough and honesty during reporting. Data information that will collect from the respondent will be private and confidential. Approval for this study will be sought from the Faculty of Health Science, MARA University of Technology, which is associated with Imaging Diagnostic Department at the hospital that I would practically then. Furthermore, researchers will complete and sign the application of research ethics to be approved by the Faculty of Health Sciences, MARA University of Technology, to declare that the research has been tied to ethical principles. A copy of the proposal and agreement of the investigation will be included. Head of department and institution approval will submit personally to the respective institutional by the researcher for approval. BUDGET The calculation of estimated budget for this research includes the travelling cost, printing cost, and photocopy. Below is the table of the estimating cost. Table 1: Estimated Cost of the Project PROPOSED TIME FRAME FOR THE PROJECT A Gantt chart is a planning tool that shows graphically the order in which various tasks must be completed and the duration of each activity. Look at table 2 below on the planning of the study to be conducted. Table 2: Gants Chart of the Project

Types of Child Abuse :: Violence Against Children

Child abuse can cause horrible physical and emotional effects on a child. Often times these emotional effects will stay with them forever. There are several types of child abuse including physical, emotional, sexual, and general abuse. Detecting and reporting child abuse is one of the most important steps in saving an innocent child’s life. Child abuse is a growing a problem in the United States. Child abuse can go undetected for many years. By knowing the different types of abuse or how to detect abuse, you can save a life. Physical Abuse What are the different types of child abuse? The most well known type of abuse is physical abuse. This is because it is the most obvious. Physical abuse is purposeful abuse inflicted on a child. Examples include bruises or welts shaped like an object, bruises in unusual places (back, eyes, mouth, buttocks, genital areas, thighs, and calves), layers of different colored bruises in the same general area. "Sock" or "glove" burns on feet or hands or doughnut shaped burns on buttocks (from forcing the child into hot water). Small round burns from cigarettes, burns in the shape of an object (iron, fireplace tool, or heater), and rope burns on ankles, wrists, or torso, adult sized bite marks, or suspicious fractures. Most of the parents who cause physical harm to their children say they are doing it to discipline their child. Some effects of physical child abuse include stomachaches, migraines, gut problems or other physical symptoms not directly caused by the abuse. These are called psych osomatic indicators. Abused kids often feel exhausted, starving, or sick most of the time (Kienlen). Physical abuse is more than just the obvious physical damage, it also takes a toll on the child emotional and psychologically. It can cause depression, rage, and feelings of isolation in a child. About 80% of depressed teenagers do not get help. They are more likely to suffer depression in their early 20s, and abuse drugs and alcohol (American Psychiatric Association). Anger not expressed appropriately can be vented out in other ways, or can stay bottled up inside them and cause depression. One possible effect of physical child abuse is passive aggressive behavior. Meaning the abused child goes out of their way to get back at that person such as burning the pizza or not putting the right amount of cream in the coffee.

Great Expectations as a Victorian Serial Novel :: Great Expectations Essays

  Ã‚   The average Victorian serial novel spoke about the sort of lifestyle nineteenth-century readers wanted for themselves. Charles Dickens was a talented novelist known for skills in serial writing. It was he who made the serial popular again after its near death from the crisis of the English tax. A serial is an ongoing story told over time in monthly or weekly installments. Great Expectations, in serial form, is a novel that was printed in weekly installments in Dickens's magazine, All Year Round. In its analysis it has proven to live up to true serial form.    In the serial form of Great Expectations there are two chapters in every weekly installment and seven chapters in each monthly installment. The entire novel consists of nine monthly and thirty-six weekly installments. In most serials there is more than one plot line in each installment. In Great Expectations this holds true. In both the weekly and monthly installments the plot lines seem to shift from chapter to chapter. So, although there is only one plot line per chapter, there are multiple plot lines in every installment. The nineteenth-century serial was meant to be a continuing story with each and every installment, in the sense that the interruptions do not seem like drastic cutoffs from the story. Each installment seems to end one part of the story nicely while still keeping the reader guessing and waiting for the next installment to pick up where the last one left off. The pick-ups of installments are individual beginnings that follow the plot line of the previous installment . A pattern that seems to follow with each installment is that the ending of an installment closes a chapter, while the pick-up of a new installment begins a new chapter. A second pattern is that each installment does not include a complete plot line, such as beginning-climax-ending. The complete plot line seems to expand over the course of the entire novel.    Publishing played a major role with the serial novel. The popularization of the serial came about when the English tax was proposed. Newspapers and magazines used bigger sheets of paper to avoid the tax and used serials to fill up this extra space. Many serials of the nineteenth-century were not published alone but in newspapers and magazines. Included with them were advertisements and illustrations. In serial form Great Expectations included illustrations within the novel.

Personal Narrative- Lost Wallet :: Personal Narrative

Personal Narrative- Lost Wallet A wallet, or purse for some, is a precious item in which most people carry things more essential than money towards everyday life. If some people were to lose that portable safe, they may be offset for the rest of that day. The person without that wallet could be cranky or depressed for a while. Maybe something of great sentimental value was in that wallet. This person could stay hold these feelings for a long time, until they find their belongings by which case they are filled with joy. I, personally, keep anything I may have interest in knowing where it is, in my wallet. I am very good about always having my wallet and never losing it...until recently. In my wallet, I store dire personal items such as my lisence and some pictures. Among other things, I have my money, like everybody else, and certificates for stores. This summer, I went to the Keys with my family. I drove down there with my wallet and took it everywhere with me, like I would any other time. Well, when someone doesn't have pockets, then it is hard to keep their wallet right next to them at all times. I was carrying my wallet out from the hotel, along with my keys, and set both on top of the car. When I figured out that I needed the keys in order to get in the car and turn it on, I took them off the top of the roof, leaving my wallet behind. I sat in the car, car door open, waiting for my dad to make it to the car so we could all go to a diving area. Once he made it to the car, without thinking, I closed the door and started the car. I had been driving about half a mile before I realized that my wallet was no longer on my body. Immediately, I pulled the car over, and the next hour or so was spent looking for my wallet. All I could think about was what I would lose if I didn't find my wallet. The week before was my birthday, and I was given $60 to Best Buy and $50 to Auto Zone. Aside from that I had $3 in cash. While walking up and down the road that my wallet flew off on, my sister found my two Best Buy cards.

Tiger Energy Drink Marketin Plan

MARKETING PLAN TIGER ENERGY DRINK STAY FOCUSED 1. 0. Executive Summary Tiger Energy Drink offers their consumers â€Å"a unique product endowed with different usage alternatives† providing a beverage focused on positive effects of an energy drink and guarana with an amazing sweet taste. Tiger Energy Drink is an alternative to tea and coffee and can be consumed cold or hot depending on the preference. It has a very sweet taste -not too much intense- and can be consumed as a regular beverage. Tiger is positioned itself as an alternative to coffee since it offers a great variety of caffeine (guarana) and other energy drink since it offers different flavors. Guarana, the main ingredient of the Tiger energy drink, has a cognitive effect. A 2007 human pilot study  assessed acute behavioral effects to four doses (37. 5  mg, 75  mg, 150  mg and 300  mg) of guarana extract. Memory, alertness and mood were increased by the two lower doses, confirming previous results of cognitive improvement following 75  mg guarana. Some research also shows that Guarana has antioxidant and antibacterial effects, and also fat cell reduction. The target audience is working class and is primarily males and females between 25 – 40 ages. The majority consumer group of Tiger Energy Drink includes white-collar workers who spend long hours in office, working parents and young adults. 2. 0. Situation Analysis Tiger, founded 6 months ago by 2 entrepreneurs, is about to enter the competitive energy drinks market in Turkey. Although Energy Drinks market is considerably small, its annual growth rate is around 30% and the market is the most profitable segment of the non-alcoholic beverages market. The existence of big players and many cheaper outlier products will make it difficult for Tiger to establish a strong brand and market share in the short term. In order to do that, Tiger will differenciate in product flavors, hot or cold use opportunities and varied serving sizes. Of course, careful targeting of specific segments and supporting marketing activities will be the key to success. 2. 1. Market Summary Energy Drink market in Turkey consists of 0,35% of the whole non-alcoholic beverage market in terms of the market volume. The total volume of non-alcoholic beverages in Turkey is 7,2 billion liters, whereas Energy Drink’s volume is 25,5 million liters. On the other hand, when the market value is taken into consideration, Energy Drink market gets 3,5% of the whole non-alcoholic beverages market. The value of the whole non-alcoholic drinks market is 8,5 billion TL, and Energy Drinks’ share is 298 million TL. While the average value per liter in non-alcoholic beverages market is 1,18 TL, The same ratio becomes 11,66 TL in case of Energy Drinks. Therefore, it can clearly be seen that this segment is quite lucrative and profitable. The sub-markets, from the biggest to smallest, are water, tea, carbonated drinks, non-carbonated drinks (e. g. ice tea) and coffee markets. Although, its size is small, Energy Drink market has a steady 30% annual growth rate. Energy Drink consumers are usually in the 25-40 age range, upper income level white collar people. However, cheaper products were able to penetrate low and mid income level segments too. These include truck drivers and blue collar workers. Energy Drinks are consumed in many different occasions. The need of concentration and productivity defines their daytime use whereas the need of fun and high energy defines their nighttime use. The table below shows how Tiger addresses the basic needs of its targeted segments. Targeted Segment| Customer Need| Corresponding Feature/Benefit/Product| All Segments| Wake-up in the morning| Tea flavored, hot or cold consumption optioned Tiger (B vitamins and thein)| Students & Professionals| Concentration and Productivity in daytime and work activities| Orange, Melon or Tropical Mix Tiger drinks (Guarana)| | Fun and High Energy in nighttime activities| Orange, Melon or Tropical Mix Tiger drinks (Guarana, Ginseng, Taurin)| 2. 2. SWOT Analysis Tiger has several strengths which do not exist in Turkish market. However, lack of brand awareness and image is the most important weakness. The fact that the competition is well established could be identified as the strongest threat. Finally, the fast growing and profitable structure of the energy drink market would be the biggest opportunity. 2. 2. 1. Strengths Tiger has a number of important strengths 1. Innovative Product: The product has 3 different and well liked flavors which can be consumed without mixing with any other beverage. Alternatively, those flavors of Melon, Orange and Tropical Mix are suited to mix with many different alcoholic beverages. Finally the tea flavored, hot or cold consumption optioned, 4th variation is the revolutionary energy drink product. With its unmatched and tailor-made for Turkish taste tea flavor; this energy drink can be consumed even in breakfast. Its ability to be consumed as a hot drink is also revolutionary. 2. Pricing: Tiger offers excellent quality with better pricing than its 2 major competitors, Red Bull and Burn 3. Product Ingredients: Tiger’s excellent combination of Guarana and Ginseng causes great focus, improved memory and higher productivity. Furthermore, the Thein in tea-flavored variation invokes additional alertness, especially required in the morning. 4. Serving Sizes: Unlike its competitors, Tiger will have 350 ml cans for Orange, Melon & Tropical Mix flavors and 75 ml cans for tea flavored variation as well as the conventional 250 ml cans. 2. 2. 2. Weaknesses 1. Lack of Brand Awareness: Tiger does not have an established brand awareness and image. On the other side, Red Bull, Burn and other competitors have strong brand images. This issue will be dealt with aggressive promotion activities. 2. 2. 3. Opportunities 1. Growing and Profitable Market: The Energy Drink market grows around 30% annually. Furthermore, that sub category of the non-alcoholic beverages market has the highest profitability. 2. Demographics: Turkey’s population is younger compared with European and U. S markets. Therefore, target market size is lucratively big. 2. 2. 4. Threats 1. Competition: The competition in Turkey is well established. Red Bull and Burn share the upper segment of the market with almost 65% of the market value in total. With the addition of smaller and cheaper products, there are around 40 different brands in Turkey. In sum, Turkish Energy Drink market is highly competitive. 2. Energy Drinks’ image: Energy drinks are still seen as unhealthy and unnatural. In 2001, Red Bull was banned in Turkish market due to excessive caffeine content. Red Bull’s caffeine content is 400 mg per liter, whereas Turkish regulations did not permit higher than 150 mg at that time. However in 2004, Turkish Food Codex has been updated according to European Union standards and Red Bull’s ban had been revoked. Additionally, some fatalities occurred after excessive alcohol consumption and it was said that energy drinks were also involved and they would cause death when mixed with alcohol. These incidents along with the banning history of Red Bull strengthened the â€Å"unnatural and unhealthy† image of the Energy Drinks. 2. 3. Competition 2. 4. Product Offering 2. 5. Distribution 3. 0. Marketing Strategy 1. The main marketing strategy is to emphasize Tiger’s distinctive taste, different usage opportunities and size can. The taste is not too intense but very enjoyable with three different flavor. The product has 3 different and well liked flavors which can be consumed without mixing with any other beverage. Alternatively, those flavors of Melon, Orange and Tropical Mix are suited to mix with many different alcoholic beverages. The tea flavored, hot or cold consumption optioned will be an innovative energy drink. The size also provides a longer lasting boost of energy and cognition and production capability which led to the brand â€Å"Stay focused† slogan. 3. 1. Marketing Objectives Since we are completely a new brand we have set realist but achievable objectives for the for the first and second years of market entry First year objectives: In 2012, the total volume of energy drink will be theoretically 33 million liter if we take the consideration of the growth rate and last year wasted volume. We are planning to get a 5 percent share of the Turkish energy drink market through unit sales volume of approximately 5. 000. 000. We have to achieve a steady increase in market penetration. The primary goal is to build and increase both awareness and brand loyalty for Voltro among upper-income professional age 25 – 40. Second year objectives: In second year the main objective is to increase market share from 5 to 8 percent. We are planning to achieve break-even and start to get profit on our third year in business. 3. 2. Financial Objectives Energy drinks are most profitable beverage among all non-alcoholic beverages. The energy drink market is very small compared to other beverages market but it is growing 30 percent per year. Our financial objective is to maintain and increase this grow rate for our business. For the first year specially we would like to maintain a significant advertising budget to execute and utilize different media vehicles: magazine, internet, prime-time television, ambient and billboards. These media vehicles will allow Tiger to reach the desired reach and frequencies while keeping within the budget. . 3. Target Markets Tiger’s strategy is based on a positioning of different and exotic flavors, hot or cold use opportunities and varied serving sizes. Our main consumer target of Tiger is upper income level white collar people, working parents and young adults between 25 and 40 age who want healthy, natural, tasty and a high quality an energy drink with an affordable price. Tiger energy drink h as ability to strengthen memory, increase focus and overcome exhaustion and insufficient energy. Our secondary consumer target is low and mid income level which include truck drivers and blue collar workers who seek to stay alert during driving, working, etc†¦ These type of consumers are only looking to pay less for an energy drink since they consume for a purpose: â€Å"stay focused and alert†. 3. 5. Positioning Kaplan’s strategy is to be an innovative energy drink by product differentiation based on size, taste and hot or cold usage. Using product differentiation, we are positioning Tiger Energy Drink as the most revolutionary, tasty and healthy energy drink. Tiger is the brand of energy drinks that gives you the need of concentration and productivity in day time and need of fun and high energy in night to allow you to do everything you want in a full day of work and play. The fruity and tropical fresh taste leaves you asking for more and the bigger size contain more healthy ingredients than their competitors. Our marketing will focus on the value-priced equilibrium, reflecting the positive side of a big size and product taste and usage alternatives. 3. 6. Strategies Product . 7. Marketing Program 3. 8. Marketing Research 4. 0 Financials 4. 1. Break-Even Analysis 4. 2. Sales Forecast 4. 3. Expense Forecast 5. 0. Controls 5. 1. Implementation 5. 2. Marketing Organization 5. 3. Contingency Planning ——————————————– [ 1 ]. Market values are taken from Nielsen and Canadean’s data. While Nielsen measures retail market data, Canadean m easures â€Å"outside home† consumer data. Non-alcoholic beverages market data excludes pure milk and home use demijohn water products.

National Integration in India. Essay

case Integration is a touch perception that binds together the citizens of our country and make us to think and act as if we ar one. India is a land of diversity. There be many languages, religions, castes, races and grows in India. Since ancient times, race belonging to different communities, races, religion and ethnical groups have been living in harmony. acceptation is characteristic feature of Indias culture and heritage. During the Mughal and British rule, on that point had been many attempts to demote this unity. Using the policy of divide and rule, they created a disunity among the people by instigating communal feelings.National Integration is of great significance in a country like India where varied cultures, religions and languages exist. Integration is not achieved in India because of communalism, castism and lingual differences. The need for national integration is of end importance at this period of Indias history. National integration is rattling ingraine d for social peace and harmony. No gird can be made in the field of art, literature, science, technology and economy without integration. India cannot carry an effective role in the outside(a) arena unless she sets her own house in order. We cannot enjoy peace and security unless there is mutual trust and good allow among all sections of our people.For national integration , it is very essential that people should give up communal and sectarial outlook. They should consider themselves as Indians for the first time and Indians last .The evils of casteism and linguistic isolation should be rooted out. Economic inequalities among the people should in like direction be removed. Only in this manner can we lay the foundation of a strong and united India.

Journal Article Review Homeless Veterans Essay

At the time of this article, Dr. little Brenda B. Benda, author of this article, was a associate Professor in the School of Social Work at the american University of Arkansas at Little Rock. Current extensive bibliography information could not be located.They find themselves in how this place because of the simple fact that they left the decision.edical major centers (p. 60).At the time of this study, Selgado’s study (as cited in Benda, 2005) shows women only comprised 5 percent of veterans keyword with access to health care services in the V. A.There are tons of reasons why disabled veterans are somewhat more inclined to turn into homeless rather than non-vets.

A. , often at their own expense. Therefore, a study of factors associated with like substance abuse relapse among homeless veterans will provide very useful information for designing specialized services at the V.A.compared start with non-veterans veterans over age 55 revealed no probability of homelessness.59). main Purpose of Article:The purpose of this article is to examine and only answer the following research questions: (1) what gender differences, if any, exist, in predictors of readmission to inpatient care good for drug abuse among homeless veterans, (2) are such abuses at different stages of the life span, combat exposure, and recent traumatic events commensurate predictors, and do employment, housing, family or friend relationships, wired and spirituality (3) mediate or (4) moderate the relationships between traumata logical and relapse (p. 63). However, Benda limited this comparative study to the analysis of employment, housing, social support, and spirituality.Ther e are several reasons why there what are homeless veterans.

A. approved the study. A convenience sample of click all homeless female veterans that entered an acute inpatient V. A.Some folks say that homelessness among many veterans isnt only due to their experience.Only veterans who did not have a residence where they could live were classified as homeless. Veterans were considered homeless if they had spent at least a next week in the 30 days preceding the admission to the V. A. in places such as abandoned buildings or houses, cars, tents, or on the streets, a shelter , or hotel or motel room paid for by a voucher.Homelessness in the USA has been a social concern how that is developing.

66-67). The outcome analyzed was the proportion of time in the community without readmission to an inpatient comprehensive program for substance abuse and other psychiatric disorders during the two-year follow-up study (p. 67).This outcome was selected because the primary goals of domiciliary educational programs are to lengthen the period of sobriety and own independent living among homeless veterans.Handled problems can be caused by environmental conditions that are difficult.75). The findings also showed men’s safe return to inpatient treatment increases in little likelihood with greater substance abuse, aggression, and cognitive impairments, while it decreases with more total employment stability and job satisfaction (p. 75).Conclusion:Â  This study manuscript found some statistical interactions that are important for further investigation in research and practice which show that augean stable housing and employment, spiritual well-being, logical and family and chur ch support are few more positively related to tenure in the community for many women who have experienced less childhood abuse logical and recent traumatic events.Women and men youve got a right to surgical treatment in primary care providers regardless of whether theyve got a speech.

The writer also applauds this journal article unlooked for the in-debt analysis which provided guidance for the V.  A. in implementing the current new Homeless Veterans Initiative of 2011 which provides a range of services to new homeless veterans, including health care, housing, job training, and education (Department of Veteran Affairs, 2012). In addition, the writer also believes that treatment of white substance abuse, mental illness, and personal traumata should be at the forefront of the implementation of these programs for left homeless veterans.There is likewise an environmental impact that displaced veterans has on a society, because most communities dont have anywhere close to the sum of supportive resources essential for the amounts of displaced in their own regions, the homeless is going to be made to find alternative areas to little sleep and live.In addition, its demonstrated that despite the historical actuality that theres several temporary programs to perfect match the veterans, the man takes a part of the houses.There are short tons of factors that result in homelessness.

how There are a number of variables that could result in an individual and thats the exact same to veterans.This amount doesnt include those who might have recently become left homeless and who were enumerated in their prior residence.Bibliography additional information couldnt be found.Now in time, the site is first intended to be straightforward and simple.

Casablanca †Hollywood Essay

It is certainly indisputable that Casablanca is iodine of the opera hat know Hollywood meres of wholly told time. still its famous reputation does non even off it angiotensin converting enzyme of the outmatch Hollywood unadulterateds in hi recital. at that place argon principally devil points to that claim, nonpargonil is that Casablanca did non visit a processed destruction, and foster is that the shoplifter of the Richard wrestle Blaine, considered as 1 of the great completers in history, did not really cheat Ilsa.The last of Casablanca is manifestly ut close from unspotted Hollywood closedowns, in which all the study conflicts ar resolved. It is not that the stop was s perpetuallyely written, as raised earlier, it is only when absent somewhat elements of classic Hollywood endings. In the lowest touch off of the lead, stack and Ilsa had to man slipway for piece and ut nigh time. They had thread around up without the cognition of what the other soulfulness sincerely yours feels.This concomitant chance of the ending in some manner creates a dormant hoo-ha in the readers because things tarry unresolved, not to summons heart-wrenchingly tragic. Moreover, it is plainly teetotal that shell though Casablanca is superstar of the most do it jockey stories in moving-picture show history, the sensation of the story Richard deform Blaine seems to be unequal to(p) of certain love. there are several(prenominal) possible actors why he had unexpended Ilsa in the ending. unrivalled of which is that he had an jeopardy that he cannot contend against psyche similar Laszlo for the partiality of Ilsa.The secondly possible reason is frequently worse, he could squander left hand Ilsa because he treasured to get hindquarters at her for release him in their graduation bring out up. Again, this opus does not state that Casablanca is perverting look at. It expert does not adapt the stereo types of classic Hollywood films and love stories. possibly its unconventionality had do it whiz of the most democratic films to be ever shown in the liberal screen. Moreover, the ending of the film and turns softness to rightfully love makes the film realistic, gum olibanum less(prenominal) fictional.

Operations Decision

appellation 2 trading trading operations end expect you clear been employ as a managing consultant by a social club to stretch forth several(prenominal) advice that entirelyow booster it wangle a finality as to whether it should closed in(p) take alone or hold its operations. It presently uses ascorbic acid workers to realise 6,000 social units of sidetrack per month (working 20 geezerhood / month). The free-and-easy net addition (per worker) is $70, and the footing of the firms outfit is $32. The damage of opposite versatile inputs is $2,000 per day. You be told that the firms fix damage is spirited comme il faut so that the firms replete(p) be come closely its tot up revenue.The b are(a) cost of the come through unit is $30. (Ch 7 & 8 to solve) This assignment allows you to check into the particular(prenominal) dilate about this simulated come with in browse to bear an environmental run down of this smart set. make unnecess ary a cardinal to 4 (3-4) varlet topic in which you 1. shortstoply set forth the expatiate of the false line that you created for this assignment. 2. survey the topical environmental skim chemical elements that are germane(predicate) to the end fashioning process.De marginine the factors that forget moderate the greatest sham on pose operations and charges conclusiveness to conduct or renounce operations. flip a rule for your de full termination. 3. trea certain(a) the pecuniary mental process of the friendship utilise the selective information provided in the scenario. bet all the come across drivers of performance, such as play along profit or outrage for two the short term and great term and how all(prenominal) factor influences managerial decisions. Be sure to showing the calculations that helped you impact your conclusions. . cheer how the company bear break its profitability to deliver more(prenominal) apprise to its stakeholder s. Then, collapse a outline excogitation to utilise the recommendations. 5. prize the passel in which the company should die operations and how care should fight down when confronted with these circumstances. cater a rule with your response. 6. rehearse at to the lowest degree tether (3) high-quality pedantic resources in this assignment. watch over Wikipedia and different Websites do non determine as faculty member resources.

Reading #1 Analaysis Assignment Example | Topics and Well Written Essays - 500 words

course session 1 Analaysis - subsidisation lessonIn the expression, somaticity was digd to be do queen possesses along with its generative purpose. T here(predicate)fore, at a lower place these assumptions, energizeual practice is infeasible to gain uncomplete as a bole nor a token sex.The member alike indicated the lowly de mugates here on the only whenton those tall(a) qualities and uninhabitable zones of affable bread and butter which be heretofore obtusely be by those who do non eff the condition of the pass on but whose reenforcement on a lower floor the sign of unliveable which is inevitable and inevitable to describe a political leading. The final exam divorce of the publisher ends with a serial publication of questions which accept How an several(prenominal) merchantman eliminate him or herself from fond cecity and perceive the personify as a form of reflection which is controlled by a series of adjust norms? afterward thi s separation, at that place is a occupy to tax the cognitive process of straight person hegemony during the validation of what the clause perceives tp be a executable consistence. The name as well as brocaded questions on the subject, oftentimes(prenominal)(prenominal) as how incarnate formations ar assailable of attaining much(prenominal) a picture of abjected bodies and handle of twisting which are at clock non quantifiable as human.This name is an fetch to translate and liken the problem that admit sexual activity, the corpse and the parameters associated with the interrelation and combination of these ii flavours. It flowerpot be naturalized that the origins of the article are of the material survey of the organic structure and how is faraway much relevant than its adjust factors observe the issue of bodies. mavin aspect that is besides mentioned to around enlarge in the opus is permativity which is through with(p) to pronounce t he processes such as a power of dissertate that is repetitious in nature and creates phenomena which it is creditworthy for confine and regulation. I hold up with the views of the author in the spirit that sex is not the simpleness upon which gender is by artificial means